--- title: Why Security Analytics, What are Your Choices, and When? description: 1/4th of global companies are expected to have started using big data security analytics. Are you in the remaining 75%? Or did you get it wrong the 1st time? image: https://blog.aujas.com/hubfs/a4ec77aaff6467ef286eb640958a641d.jpg --- [![Aujas Logo-1](https://blog.aujas.com/hs-fs/hubfs/Aujas%20Logo-1.webp?width=951&name=Aujas%20Logo-1.webp "Aujas Logo-1")](https://www.aujas.com/) - Services - [Identity and Access Management](https://www.aujas.com/robotics-iam-identity-access-management-services) - [Identity Governance Fast Track](https://www.aujas.com/iam-identity-governance-fast-track) - [Privileged Identity Management Fast Track](https://www.aujas.com/privileged-identity-management) - [Cloud Single Sign-on Fast Track](https://www.aujas.com/cloud-sso) - [Robotics Driven IAM](https://www.aujas.com/robotics-iam-services) - [Risk Aware IAM](https://www.aujas.com/risk-aware-iam) - [Consumer IAM](https://www.aujas.com/consumer-identity-and-access-management) - [Cybersecurity Advisory Services](https://www.aujas.com/cybersecurity-advisory-services) - [Cyber Risk Management](https://www.aujas.com/cyber-risk-management-services) - 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[DDoS Simulation](https://www.aujas.com/ddos-attack-simulation-services) - [DevSecOps](https://www.aujas.com/devsecops) - [API Security](https://www.aujas.com/api-security) - [Security Engineering](https://www.aujas.com/security-engineering-services) - [Secure Software Development](https://www.aujas.com/secure-software-development) - [Ecosystem Engineering](https://www.aujas.com/ecosystem-engineering) - [Custom Security Development](https://www.aujas.com/custom-security-solution-development) - [Registered Device Management Platform](https://www.aujas.com/registered-device-management-platform) - [Managed Detection and Response](https://www.aujas.com/managed-detection-and-response-services) - [Offensive Security Services](https://www.aujas.com/offensive-security-services) - [OT Security Services](https://www.aujas.com/ot-security-services) - [Microsoft Sentinel](https://www.aujas.com/sentinel) - [Threat Management](https://www.aujas.com/threat-management-service) - [SIEM & Security Monitoring](https://www.aujas.com/siem-security-monitoring) - [SecOps Orchestration](https://www.aujas.com/security-orchestration-automation-and-response) - [Google SecOps](https://www.aujas.com/googlesecops) - [Cloud Security](https://www.aujas.com/cloud-computing-security-services) - [AWS Cloud Security Services](https://www.aujas.com/aws-cloud-security-services) - [Cloud Security Foundation](https://www.aujas.com/cloud-security-foundation) - [Cloud Risk Management](https://www.aujas.com/cloud-risk-management) - [Cloud Security Engineering](https://www.aujas.com/cloud-security-engineering) - Products - [PALM](https://www.aujas.com/platform-for-access-lifecycle-management) - [Saksham](https://saksham.aujas.com) - [CodeSign](https://codesign.aujas.com) - [Aadhaar Registered Device Manager](https://www.aujas.com/registered-device-management-platform) - Company - [About us](https://www.aujas.com/about-us) - [Investor Relations](https://www.aujas.com/investor-relations) - [Team](https://www.aujas.com/team) - [Partnership](https://www.aujas.com/partnership) - [Contact us](https://www.aujas.com/contact-us) - [Careers](https://www.aujas.com/cybersecurity-careers) - Resources - [Blog](https://blog.aujas.com) - [Collaterals](https://www.aujas.com/collaterals) - [Case Studies](https://www.aujas.com/case-study) - [Contact Sales](https://www.aujas.com/contact-us) - ![](https://blog.aujas.com/hubfs/Aujas%202020/blue-search.png) ![](https://blog.aujas.com/hubfs/Aujas%202020/close.png)     # Why Security Analytics, What are Your Choices, and When? - ![Anupam Bonanthaya](https://blog.aujas.com/hubfs/97041.jpg)[Anupam Bonanthaya](https://blog.aujas.com/author/anupam-bonanthaya) - Jul 13, 2016 - [SIEM](https://blog.aujas.com/topic/siem), [security analytics](https://blog.aujas.com/topic/security-analytics) SHARE By today i.e. 2016, **1/4th** of large global companies are expected to have adopted big data analytics for at-least one security use case! (source: Gartner) If you belong to the remaining 75% majority OR even if you are in the 25% but got it all wrong the 1st time around - please read-on   ![a4ec77aaff6467ef286eb640958a641d.jpg](https://blog.aujas.com/hs-fs/hubfs/a4ec77aaff6467ef286eb640958a641d.jpg?width=550&height=388&name=a4ec77aaff6467ef286eb640958a641d.jpg) What is Big Data Analytics? When we talk about analytics in today's world - We are invariably referring to big data analytics.   It is the process of analyzing large data sets containing a variety of data types to uncover hidden patterns, correlations, market trends, customer preferences and other useful business information. Very valuable for any enterprise to dig into the **gold-mine** called data, and find insights that **might not** have been obvious all these years. That's the power of analytics in a nut-shell.    Why  **Security** Analytics? *The security analytics market size is estimated to grow from USD $2.1 Billion in 2015 to USD $7.1 Billion by 2020, at a **CAGR of 27.6%** from 2015 to 2020 (Source: Markets and Markets, 2015)* **Analytics is only** **as good as the problem** it is trying to solve. Period. We all have experienced that information security is a vast area and has a unique set of challenges, unseen/unheard of in other areas within IT. People outside information security typically don't get it. Hence analytics specific to security is much more effective simply because **it is closer to the problem** it is trying to solve. For starters - Big data security analytics is a marriage of the **scalability** of big data platforms with the **analysis** **capabilities** of security analytics tools like SIEM.  As per Gartner, security analytics is still in the initial phase in the hype cycle, and they call it as the peak of **inflated expectations.**  But given our experience of analytics in other areas, it is safe to say that the **application of technology** to solve specific problems is much more important than generic analytics or technologies/terminologies in itself (e.g. Artificial Intelligence, Hadoop, NoSQL, Spark, etc.  are just fancy keywords on their own)   Therefore, it is not surprising to see this **Demystifying Framework** that stresses the **importance of the 3 Whats** - What **data**, What **methods**, What **problem**?   ![analytics-demystifying-framework-gartner-2.jpg](https://blog.aujas.com/hs-fs/hubfs/analytics-demystifying-framework-gartner-2.jpg?width=390&height=353&name=analytics-demystifying-framework-gartner-2.jpg) (Source: Analytics Demystifying Framework, Gartner @RSA Conference 2016)       What **Choices** Do You Have?  **When** to Opt for Which One?   So what are the options today for organizations wanting to **acquire** security analytics capabilities? There are lots of choices and they come in 3 flavors - **Buy** a ready-to-use tool, **Build** one from scratch in-house, or Hire someone to build it for you (i.e. **Partner**).   The Pros/Cons are below. ![security-analytics-choices-pros-cons-gartner.jpg](https://blog.aujas.com/hs-fs/hubfs/security-analytics-choices-pros-cons-gartner.jpg?width=640&name=security-analytics-choices-pros-cons-gartner.jpg) (Source: Gartner @RSA Conference 2016)   But in real-life, what you would need is a **combination of all three** - You need something that does the following - 1. Gets you **started quickly **because you don't want to spend the next 6-12 months waiting to start seeing results and even know if you are headed in the right direction. 2. Can be **customized to your specific** **use-cases** because generic solutions do not solve org specific problems.  3. Comes with **previous expertise/best-practices** knowledge so that you can stop being the guniea-pig. And finally it should not cost you a fortune, typical of "custom built" solutions.  Simple. How can you get there ?   Looking forward to hearing from you ...   Thanks & Regards, Anupam --- --- **Aujas Platform for Advanced Security Analytics - SAVP **comes with pre-built modules like Vulnerability Intelligence, Security Operations, Data Protection, Vendor Risk Management , Product Security, Customer Assurance, Etc to get you started quickly. In addition, it can be further custom deployed to meet your organization specific security challenges. 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